Concerns have been raised over the appearance of some Cadbury Flakes used in 99 ice creams, after ice cream van operators reported that a batch had developed a white tinge. The issue has sparked complaints from vendors, who say the change in colour is making the popular treat look less appealing to customers.
According to reports, several ice cream van owners contacted Cadbury after noticing the affected Flakes. The discoloration is believed to have been caused by improper storage during a period of warm weather, which may have altered the appearance of the chocolate wafers. One Mr Whippy seller was reportedly told to return the products to the wholesaler, raising concerns that supplies could become tighter during the busy summer season.
The 99 ice cream, typically served with a Cadbury Flake, is a familiar part of summer in Ireland and the UK, and any disruption to supplies is likely to be felt quickly by vendors. Ice cream sellers rely heavily on the seasonal demand for the dessert, and even a temporary shortage could affect trade during peak weather.
The concerns were first highlighted in reports from the Irish Sun, which said the affected Flakes were being described by some vendors as having an unappealing white appearance. While the product is still believed to be safe to eat, the visual change has prompted questions about storage conditions and quality control.
Cadbury has said it is reviewing what happened. No further details have been given publicly about how many products may be affected or whether the issue is limited to specific batches. The company has not yet indicated whether there will be any wider impact on supply.
For ice cream van owners, the issue comes at a crucial time of year, when demand for 99s and other cold treats typically rises with the weather. Any concern over stock availability could add pressure to businesses that depend on fast, reliable deliveries during the summer months.
The Flake is a key part of the classic 99, and its recognisable look and texture are part of the appeal of the dessert. A change in colour, even if only cosmetic, has been enough to trigger complaints from sellers who worry that customers may be put off by the appearance of the product.
With Cadbury reviewing the matter, vendors will be watching closely for clarification on whether the issue is limited to storage or whether it points to a broader problem in the supply chain. For now, the reports have left ice cream sellers concerned that a product closely associated with summer could become harder to get at exactly the moment demand is highest.
