Dwayne Johnson is leaning into the joke after a TikTok video mocked the fact that his men’s grooming line includes shampoo and conditioner even though he is bald.
Johnson, 54, launched his Papatui skincare and grooming brand in 2024. The line includes facial moisturizer, under-eye patches, deodorant, tattoo care, pimple patches, and hair products such as shampoo and conditioner. A TikToker recently highlighted that contrast in a playful video, saying, “The Rock is selling shampoo and conditioner, and he’s bald.”
Rather than ignore the comment, Johnson responded with humor of his own. He stitched the TikTok and paired it with a clip of himself wearing a long wig as Maui in the upcoming live-action version of Moana. In his caption, he joked that the reaction made him “belly laugh” and added that sometimes a “Demigod’s” hair still needs shampoo and conditioner. He ended the message in Maui’s voice, keeping the tone light and self-aware.
Johnson also showed there were no hard feelings by saying he would send the creator “a little gift.” The exchange quickly turned a teasing criticism into a moment of publicity for both the actor and his brand.
The playful response fits Johnson’s public image, which often blends self-parody with promotion. As one of Hollywood’s most recognizable stars, he has long been active in projects that extend beyond acting, including fitness, business, and consumer products. Papatui is part of that broader effort and was designed to appeal to men looking for easy, everyday grooming options.
The conversation also comes as Johnson prepares for another major movie release. The live-action Moana is scheduled to arrive in theaters on July 10, 2026. Johnson reprises his role as Maui, the larger-than-life demigod he voiced in the original animated film. His use of the character in the response helped tie the joke back to one of his biggest upcoming projects.
The viral exchange underscores how celebrity brands are often scrutinized online, especially when marketing choices seem ironic or unexpected. In this case, Johnson turned that scrutiny into a joke, proving he is comfortable laughing at himself while keeping attention on both Papatui and Moana.
