Xavier Niel’s Expensive Obsession with Paparazzi Stunts

Mediapart informs readers that it uses cookies and similar technologies for several purposes on its website and mobile app. Some of these tools are essential for the platform to function properly and cannot be refused, while others are optional and can be accepted or declined depending on the reader’s preferences.
The necessary category includes tools used for subscriber login, anonymous audience measurement, push notifications, incident tracking, and the promotion of Mediapart’s services. The list of technologies in this group includes authentication cookies, AT Internet for anonymized analytics, and multiple services used to display multimedia editorial content such as videos, social media embeds, documents, audio, maps, infographics, live blogs, and other digital integrations. It also mentions Typeform for optional reader surveys, Datadog for technical monitoring and load balancing on the website, Selligent for subscriber communication and service promotion, Batch for app notifications and in-app messages, Firebase Cloud Messaging for Android push notifications, and Microsoft App Center for app updates and crash tracking.
A second category covers tools that help Mediapart collect usage statistics for its website and mobile app. These measurements are used to understand reader behavior, detect potential technical issues, and improve the design and usability of the service. This section includes AT Internet linked to subscriber identification, CrazyEggs for customer journey analysis, Nonli for helping the social media team publish Mediapart content on social platforms, and Qiota for managing the datawall system on the website.
Mediapart also states that it does not run advertising on its own platform. However, it does promote its content and services on other websites and social networks, using technologies provided by some advertising companies. In this category, Facebook is listed as a tool used on the website for audience targeting on social media to promote Mediapart.
The notice further explains Mediapart’s access management system for certain website content. It uses Qiota from Opper Marketing Suite to activate a datawall on selected articles. Non-subscribers must provide an email address to access these materials. By doing so, they consent to the collection, storage, and use of their email for statistical purposes. The notice says users have rights to access, correct, or delete their data under applicable regulations, and these rights can be exercised by contacting the designated data protection email address.
Overall, the message is a consent notice detailing how Mediapart handles cookies, audience measurement, reader engagement tools, content access controls, and limited promotional technologies across its website and application.


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